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The Trade Desk, Inc.
The Trade Desk provides a self-service platform that helps advertisers and ad agencies programmatically find and purchase digital ad inventory (display, video, audio, and social) on devices like computers, smartphones, and connected TVs. The firm's platform is referred to as a demand-side platform in the digital ad industry, and it generates revenue from fees based on a percentage of what its clients spend on advertising, referred to as a take rate.
thetradedesk.com
Ticker
TTD
Market cap
$5.52B
IPO Date
Sep 21, 2016
Employees
3,843
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